Overcoming objections is a key skill that the top sales operatives have in abundance. At Frontline we have a team of experienced call centre staff that can become a fantastic addition to your operation, helping you overcome sales objections and increasing your customer conversions.


Here, we take a look at some of the top sales objections that you are likely to face, and how best to overcome them.

“I do not have the authority to confirm this purchase.” – For a potential customer to say this to you over the phone you might not be speaking to the decision maker. To ensure you do not encounter this, always begin a conversation by asking who is, before you go into a full pitch – although sometimes it can pay off to tell them a bit about your product or service so they can push the decision maker.

“We are happy with our current supplier.” – Always ask early on in a conversation who the current supplier is, assume that they are already happy with them to begin with. You can then build up to an objection that includes a positive comparison between your service and that of the existing supplier.

“Let me have a think about it?” – sometimes this might be a way to close down the call quickly, other times it might actually be a genuine request to consider all options. To overcome it you can ask if you can send any more information through and probe a potential follow up call to discuss further.

At Frontline our team has been there and heard it all when it comes to sales objections. We understand completely how best to work with callers of all types and nature, overcoming objections and ensuring that our clients are gaining as much as possible from our experience. If you would like to understand more about our service and how our teams can plug into your company and help overcome sales objections, contact us today on 01489 866 630 or info@wearefrontline.co.uk.