Why being able to offer 24/7 customer service will benefit your business

A 24/7 telephone answering service can be a truly invaluable resource, and it can make a world of difference to your business. But why?

Let’s take a look at the advantages of having an always-open contact centre option:

It means problems get solved immediately

Depending on what service you offer, it’s possible that your customers or clients simply can’t afford to wait until the morning for a problem to be fixed. If you’ve got a customer service team available at all hours of the day, you’ll be able to offer a better and faster solution than your competition.

You won’t lose business

The flip side of this is, of course, that if you work in certain industries you will lose customers to competing business that do offer a 24/7 service. In some markets, this can be a vital selling point. Many of our clients work within the funeral industry, for instance, and being able to offer assistance overnight is essential to them, for obvious reasons.

You’ll have happier customers

There’s no way around this point. If you’re able to help your customers immediately, rather than ‘in a few hours’, they’re more likely to feel well inclined towards your company.

Customer satisfaction is always the biggest factor in profitability, especially for smaller companies, so the earlier you can provide a solution to any problem they might have, the better. A 24/7 support line will often offer a substantial positive ROI, simply because it means customers are more likely to stay with a business that helps them immediately.

It demonstrates a positive commitment to your customers

A business that invests in a 24/7 customer service line is demonstrating that they want to truly look after their customers. That they’re committed to helping them as soon as they can. This show of commitment will earn your company a positive reputation within your market, especially if you’re an early adopter of the service.

It gives you geographic flexibility

In a world where it pays to be able to service as many countries as possible, a 24/7 customer service network can be invaluable. A client on the other side of the world is simply more likely to work with your company if they know they can call you for assistance on their schedule, rather than yours.

Get in touch

If you’re interested in having a telephone answering service for your business, get in touch with Frontline today.